<?xml version="1.0" encoding="UTF-8"?> <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" ><channel><title>.ph34r`</title> <atom:link href="http://ph34r.net/feed/" rel="self" type="application/rss+xml" /><link>http://ph34r.net</link> <description>Jovanni Hernandez, Freelancer</description> <lastBuildDate>Sat, 03 Dec 2011 23:36:43 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.2.1</generator> <xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" /> <item><title>Better SEO leads to 21% Increase in Search Impressions</title><link>http://ph34r.net/2011/12/03/better-seo-leads-to-increase-in-search-impressions/</link> <comments>http://ph34r.net/2011/12/03/better-seo-leads-to-increase-in-search-impressions/#comments</comments> <pubDate>Sat, 03 Dec 2011 23:33:07 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=333</guid> <description><![CDATA[It&#8217;s been a little over a month since we rolled out the new scoobysworkshop.com website. A major aspect of the redesign was to formalize a  strong search engine optimization (SEO) program. [...]]]></description> <content:encoded><![CDATA[<p><a href="http://ph34r.net/wp-content/uploads/2011/12/1month21.png"><br /> </a>It&#8217;s been a little over a month since we rolled out the new <a title="scoobysworkshop.com" href="http://scoobysworkshop.com">scoobysworkshop.com </a>website. A major aspect of the redesign was to formalize a  strong search engine optimization (SEO) program. The process involved creating quality content, good old fashioned strategic descriptions and a more social friendly sharing environment. The results? Well, they speak for themselves. Google Webmaster Tools reports a 21% increase in search impressions over last month:</p><p style="text-align: center;"><a href="http://ph34r.net/wp-content/uploads/2011/12/1month21.png" rel="prettyPhoto"><img class="size-full wp-image-337 aligncenter" title="21% Increase" src="http://ph34r.net/wp-content/uploads/2011/12/1month21.png" alt="21% Increase" width="986" height="206" /></a></p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/12/03/better-seo-leads-to-increase-in-search-impressions/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>ScoobysWorkshop.com goes live!</title><link>http://ph34r.net/2011/10/30/scoobysworkshop-com-goes-live/</link> <comments>http://ph34r.net/2011/10/30/scoobysworkshop-com-goes-live/#comments</comments> <pubDate>Sun, 30 Oct 2011 03:10:36 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=319</guid> <description><![CDATA[I am very pleased to announce that as of last night, the newly designed Scooby&#8217;s Workshop website has gone live. This isn&#8217;t to say that the process has been a [...]]]></description> <content:encoded><![CDATA[<p>I am very pleased to announce that as of last night, the newly designed Scooby&#8217;s Workshop website has gone live. This isn&#8217;t to say that the process has been a breeze, it certainly hasn&#8217;t! Scooby and I learned a huge lesson on scalability when dealing with several hundred http requests per hour. Everything seems to be going smoothly so far, which is a rarity, let&#8217;s hope it stays that way. Go ahead and check it out <img src='http://ph34r.net/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /></p><p><a title="Scooby's Workshop" href="http://ScoobysWorkshop.com">ScoobysWorkshop.com</a></p><p>Here&#8217;s a <a title="Scooby's Workshop Testimonial" href="http://scoobysworkshop.com/2011/10/31/the-amazing-new-scoobysworkshop-website/" target="_blank">cool testimonial</a> snippet from the project:</p><blockquote><p>Going from an old fashioned static HTML website to a dynamic one like WordPress takes far more work than meets the eye. I’m a software engineer and I hadnt even heard of these things till Jovanni educated me. Number one is security. As I found out 6 months ago when my old website was high-jacked and forwarded to a spammers website, security is a high stakes game now.</p><p>Jovanni is an expert at security (its his field) and he took a multi-layered approach to make sure the new website is safe. Cool new services and ways to protect digital assets that an old-school software engineer like myself had never heard of. I learned my lesson the hard way, you can learn from my mistake. If you have a popular website, even if its not a commercial website, you need to get a security expert involved to make sure your website is safe!</p></blockquote> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/10/30/scoobysworkshop-com-goes-live/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Find me on LinkedIn</title><link>http://ph34r.net/2011/10/03/jovanni-hernandez-linkedin/</link> <comments>http://ph34r.net/2011/10/03/jovanni-hernandez-linkedin/#comments</comments> <pubDate>Mon, 03 Oct 2011 01:44:30 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=313</guid> <description><![CDATA[I have no idea why I&#8217;m so slow with these things; people have been urging me to get on LinkedIn since its birth and I&#8217;ve just been like, &#8220;pfft no [...]]]></description> <content:encoded><![CDATA[<p>I have no idea why I&#8217;m so slow with these things; people have been urging me to get on LinkedIn since its birth and I&#8217;ve just been like, &#8220;pfft no thanks!&#8221; I hopped on there about two weeks ago to scope it out and fell in love. As a guy who is in a very transitional phase of life, I&#8217;ve come to realize just how important networking is. With this in mind, I have come to see the great potential that this social service offers and jumped on board! If I&#8217;ve done business with you or you are just curious as to what area my career-related life is headed, add me. If I&#8217;m out of your network I used my school email address: hj57@drexel.edu</p><p>&nbsp;</p><p style="text-align: center;"><a href="http://www.linkedin.com/in/jovannih" target="_blank"><img class="aligncenter" style="border-style: initial; border-color: initial; border-width: 0px;" src="http://www.linkedin.com/img/webpromo/btn_myprofile_160x33.png" alt="View Jovanni Hernandez's profile on LinkedIn" width="160" height="33" border="0" /></a></p><p>&nbsp;</p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/10/03/jovanni-hernandez-linkedin/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Career Fair Shenanigans</title><link>http://ph34r.net/2011/09/27/career-fair-shenanigans/</link> <comments>http://ph34r.net/2011/09/27/career-fair-shenanigans/#comments</comments> <pubDate>Tue, 27 Sep 2011 17:41:13 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=300</guid> <description><![CDATA[Over the last day or two I have been preparing for the career fair over at Drexel on Oct. 12th. My old resume was terribly boring and did a poor [...]]]></description> <content:encoded><![CDATA[<p>Over the last day or two I have been preparing for the career fair over at Drexel on Oct. 12th. My old resume was terribly boring and did a poor job at highlighting my past experiences and current academic and professional goals so I did decided to redo it. I&#8217;m not exactly looking for work yet since I have plans on attending graduate school, but I&#8217;m certainly not against possible offers. My main reason for going is because I want to make connections and speak to recruiters/employers about internship opportunities for the coming summer. I heard that the NSA is going to be there speaking and doing some recruiting of there own; as some of you may know, getting a security job through the NSA is one of my main professional goals.</p><p>Anyways, this is my first career fair so I&#8217;m a little nervous, I don&#8217;t quite know what to expect. Hopefully I can avoid being awkward!</p><ul><li><a title="Jovanni Hernandez Resume" href="http://ph34r.net/wp-content/uploads/2011/09/resume.pdf">New, updated resume</a></li></ul> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/27/career-fair-shenanigans/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Camden Church of the Nazarene: Web Presence V2</title><link>http://ph34r.net/2011/09/22/camden-church-of-the-nazarene-v2/</link> <comments>http://ph34r.net/2011/09/22/camden-church-of-the-nazarene-v2/#comments</comments> <pubDate>Thu, 22 Sep 2011 05:01:23 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Web Design]]></category><guid isPermaLink="false">http://ph34r.net/?p=281</guid> <description><![CDATA[It was about time to upgrade the look of the Camden Church of the Nazarene&#8217;s website. We agreed on a more modern, clean, and crisp look for this round Custom [...]]]></description> <content:encoded><![CDATA[<div>It was about time to upgrade the look of the Camden Church of the Nazarene&#8217;s website. We agreed on a more modern, clean, and crisp look for this round</div><ul><li>Custom Redesign</li><li>Built on Catalyst Theme Framework</li><li>Added Multilingual Support</li><li>Advanced SEO enhancements</li><li>Coming Soon: Mobile Optimized Version</li><li><a href="http://www.camdennaz.org/">http://www.camdennaz.org</a></li></ul><div><a href="http://ph34r.net/wp-content/uploads/2011/09/camdennaz.png" rel="prettyPhoto"><img class="aligncenter size-full wp-image-283" title="Camden First Spanish Church of the Nazarene" src="http://ph34r.net/wp-content/uploads/2011/09/camdennazthumb.png" alt="Camden First Spanish Church of the Nazarene" width="800" height="365" /></a></div> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/22/camden-church-of-the-nazarene-v2/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Understanding Web Advertising Privacy Through Browser Instrumentation</title><link>http://ph34r.net/2011/09/22/understanding-web-advertising-privacy-through-browser-instrumentation/</link> <comments>http://ph34r.net/2011/09/22/understanding-web-advertising-privacy-through-browser-instrumentation/#comments</comments> <pubDate>Thu, 22 Sep 2011 04:37:43 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Academic Work]]></category><guid isPermaLink="false">http://ph34r.net/?p=227</guid> <description><![CDATA[My blog posts have been littered with me talking about my research at Stanford Security Lab, but I neglected actually posting the final research paper &#8212; here it is! Abstract [...]]]></description> <content:encoded><![CDATA[<h2><span class="Apple-style-span" style="font-size: 13px; font-weight: normal;">My blog posts have been littered with me talking about my research at Stanford Security Lab, but I neglected actually posting the final research paper &#8212; here it is!</span></h2><h2>Abstract</h2><p>A growing number of websites serve tracking content from third party advertisers, advertising networks, advertising exchanges, advertising data providers, and more. Most consumers are unaware of what information is gathered and how it is used. We conducted web crawls with a new browser instrumentation tool to better understand the privacy-related business practices of the largely unregulated and unstudied online advertising ecosystem.</p><h2>Keywords</h2><p>Online Privacy, Browser Instrumentation, Fingerprinting, Tracking Cookies.</p><ul><li>Download link 1: <a title="Understanding Web Advertising Privacy Through Browser Instrumentation" href="http://ph34r.net/JHernandez_trust_research.pdf">pdf</a></li><li>Download link 2, for those paranoid (rightfully so) of pdfs: <a title="Understanding Web Advertising Privacy Through Browser Instrumentation" href="http://ph34r.net/wp-content/uploads/2011/09/JHernandez_trust_research.docx">.doc</a></li></ul> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/22/understanding-web-advertising-privacy-through-browser-instrumentation/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Summer Wrap up</title><link>http://ph34r.net/2011/09/19/summer-wrap-up/</link> <comments>http://ph34r.net/2011/09/19/summer-wrap-up/#comments</comments> <pubDate>Mon, 19 Sep 2011 03:55:03 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=263</guid> <description><![CDATA[It has been a very fun and enlightening experience working at the Stanford Security Lab this summer. I&#8217;ve learned tons of different things, and noted various topics in which I [...]]]></description> <content:encoded><![CDATA[<p>It has been a very fun and enlightening experience working at the Stanford Security Lab this summer. I&#8217;ve learned tons of different things, and noted various topics in which I have to become better versed in with security and privacy as a whole. I can only hope that the drive I currently have sticks with me as I wrap up this last year of undergrad and prepare myself for grad school.</p><p>Just as a quick  summary, here are various articles in which I either did research on, wrote, or was featured in along with project websites in which the work was related to (most notably, the Tracking the Trackers series):</p><ul><li><a title="Tracking the Trackers: Early Results" href="http://cyberlaw.stanford.edu/node/6694" target="_blank">Tracking the Trackers: Early Results</a></li><li><a title="Tracking the Trackers: To Catch a History Thief" href="http://cyberlaw.stanford.edu/node/6695" target="_blank">Tracking the Trackers: To Catch a History Thief</a></li><li><a title="Tracking the Trackers: The AdChoices Icon" href="http://cyberlaw.stanford.edu/node/6714" target="_blank">Tracking the Trackers: The AdChoices Icon</a></li><li><a title="Tracking the Trackers: Microsoft Advertising" href="http://cyberlaw.stanford.edu/node/6715" target="_blank">Tracking the Trackers: Microsoft Advertising</a></li><li>FourthParty: A New Approach to Web Measurement (<a title="FourthParty: A New Approach to Web Measurement" href="http://cyberlaw.stanford.edu/node/6706" target="_blank">1</a>, <a title="FourthParty.info" href="http://fourthparty.info" target="_blank">2</a>)</li><li><a title="Do Not Track Universal Web Tracking Opt Out" href="http://donottrack.us/" target="_blank">Do Not Track </a><a title="Do Not Track Universal Web Tracking Opt Out" href="http://donottrack.us/" target="_blank"><span class="Apple-style-span" style="font-size: 15px;">Universal Web Tracking Opt Out</span></a></li><li><a title="Consumer Watchdog:  Unfair and Deceptive online trackin" href="http://www.consumerwatchdog.org/resources/ltrleibowitz071411.pdf" target="_blank">Consumer Watchdog:  Unfair and Deceptive online tracking</a></li><li><a title="The Wallstreet Journal: Latest in Web Tracking: Stealthy 'Supercookies'" href="http://online.wsj.com/article/SB10001424053111903480904576508382675931492.html" target="_blank">Wall Street Journal: Latest in Web Tracking: Stealthy &#8216;Supercookies&#8217;</a></li></ul><p>Just wanted to give a shout-out to <a title="Jonathan Mayer" href="http://www.stanford.edu/~jmayer/" target="_blank">Jonathan Mayer</a>, Stanford C.S. PhD candidate, for being an awesome mentor this summer. Also shout-outs to <a title="John Mitchell" href="http://theory.stanford.edu/people/jcm/" target="_blank">John Mitchel</a> for being my sponsoring faculty along with the NSF funded  <a title="Team for Research in Ubiquitous Secure Technology" href="http://www.truststc.org/reu/" target="_blank">Team for Research in Ubiquitous Secure Technologies (TRUST)</a> in Cyber Security and Trustworthy Systems for granting me this wonderful opportunity.</p><p>Hopefully I will be able to update this blog with news of grad schools that I get into!</p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/19/summer-wrap-up/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Stay Away From FatCow Hosting!</title><link>http://ph34r.net/2011/09/12/stay-away-from-fatcow-hosting/</link> <comments>http://ph34r.net/2011/09/12/stay-away-from-fatcow-hosting/#comments</comments> <pubDate>Mon, 12 Sep 2011 07:06:49 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Blog]]></category><guid isPermaLink="false">http://ph34r.net/?p=256</guid> <description><![CDATA[The title says it all! I picked up this hosting company after serious consideration of many online reviews I found, and boy what a mistake that was! All the reviews [...]]]></description> <content:encoded><![CDATA[<p>The title says it all! I picked up this hosting company after serious consideration of many online reviews I found, and boy what a mistake that was! All the reviews I read must have been contrived because the quality of service has been a disgrace.</p><p>In the last two weeks, all customers hosted on FatCow have experienced 3 sessions of downtime, one session lasting for almost 6 hours before being fixed. On top of the terrible up-time, the hosting is just plain out SLOWWWWWWWWWW. I&#8217;ve tried contacting FatCow support various times, only to get the same sorry excuse, &#8220;Everything looks fine on our end, you don&#8217;t know what your talking about.&#8221;</p><p>Save yourself the hassle and use hostgator. I have used their VPS and shared hosting for a rather large client of mine and have not been disappointed with their service. Think I&#8217;m making exaggerated claims about how lousy FatCow really is? Check out their Facebook page to see all of the disgruntled customers:</p><p><a title="Fat Cow on Facebook" href="https://www.facebook.com/FatCow">https://www.facebook.com/FatCow</a></p><p>I certainly can&#8217;t wait for my contract with them to be over so I can switch over to a more reliable service. In the meantime, please bare with me here <img src='http://ph34r.net/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /></p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/12/stay-away-from-fatcow-hosting/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Fourth Party</title><link>http://ph34r.net/2011/09/08/fourth-party/</link> <comments>http://ph34r.net/2011/09/08/fourth-party/#comments</comments> <pubDate>Thu, 08 Sep 2011 04:23:07 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Web Design]]></category><guid isPermaLink="false">http://ph34r.net/?p=243</guid> <description><![CDATA[This website was part of project I was assisting with while interning @ the Stanford University Security Lab. It was designed using static HTML and CSS, and boy has it [...]]]></description> <content:encoded><![CDATA[<p style="text-align: left;">This website was part of project I was assisting with while interning @ the Stanford University Security Lab. It was designed using static HTML and CSS, and boy has it been a long time since I&#8217;ve stepped away from a CMS! Minor structural and color changes were later refined by website the project lead. Designing for academic based work is very different (think: plain), I&#8217;m not sure if I like the blandness yet; maybe it will sink in&#8230;</p><ul><li><a title="Fourth Party" href="http://fourthparty.info" target="_blank">http://www.fourthparty.info</a></li></ul><p style="text-align: center;"><a href="http://ph34r.net/wp-content/uploads/2011/09/fourthparty.png" rel="prettyPhoto"><img class="aligncenter size-medium wp-image-244" title="Fourth Party" src="http://ph34r.net/wp-content/uploads/2011/09/fourthparty-300x208.png" alt="Fourth Party" width="300" height="208" /></a></p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/08/fourth-party/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Maid In Heaven</title><link>http://ph34r.net/2011/09/08/maid-in-heaven/</link> <comments>http://ph34r.net/2011/09/08/maid-in-heaven/#comments</comments> <pubDate>Thu, 08 Sep 2011 04:08:36 +0000</pubDate> <dc:creator>ph34r</dc:creator> <category><![CDATA[Portfolio]]></category> <category><![CDATA[Web Design]]></category><guid isPermaLink="false">http://ph34r.net/?p=235</guid> <description><![CDATA[This is a project I worked on and finished about 4 months ago for a local cleaning services. The client opted in for a basic, custom design built on WordPress [...]]]></description> <content:encoded><![CDATA[<p>This is a project I worked on and finished about 4 months ago for a local cleaning services. The client opted in for a basic, custom design built on WordPress Content Management system. For this project, I incorporated the use of Catalyst Framework for the page structure. This gave me increased flexibility and allowed for quicker production and release while enhancing the markup structure and providing minor built in SEO features.</p><ul><li>Custom Design</li><li>WordPress Integration</li><li>Minor SEO (Google, Yahoo!, Live)</li><li>Social Media Integration (In progress)</li><li>Content Creation</li><li><a title="Maid in Heaven" href="http://www.maidheaven.com">http://www.maidheaven.com</a></li></ul><p style="text-align: center;"><a href="http://ph34r.net/wp-content/uploads/2011/09/maidheaven.png" rel="prettyPhoto"><img class="size-medium wp-image-237 aligncenter" title="Maid in Heaven" src="http://ph34r.net/wp-content/uploads/2011/09/maidheaven-300x271.png" alt="Maid in Heaven" width="300" height="271" /></a></p> ]]></content:encoded> <wfw:commentRss>http://ph34r.net/2011/09/08/maid-in-heaven/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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